Eyecare has been in business for eternity. Technology has brought in life-changing treatments and having an eye-color of your choice is no more a mere wish, but a ground reality. But something as personal as contact lenses had to be personlised. Using animation we gave life to a contact lens who communicated the brand message and helped narrate how Acuvue should be nothing but a preference for everything ‘eyecare’.
Paperboat Animation Studios
2d Animation, Motion Graphics, After Effects, Adobe Animate